Home-based Business Idea: Mobile Pet Grooming Service
By Charles Godbout
According to American Veterinary Medical Association, more than 58 million households have either cats or dogs as their pets, which makes a home-based business in pet grooming a profitable venture. Start by defining your niche.
If you are solved to grooming dogs and cats, then, you have to know the services you would offer to your clients. Pet grooming services include cleaning ears, trimming nails, brushing teeth, and clipping fur in stylish ways. Other services may also include giving a bath to animals.
Mobile pet grooming business needs a home office where you do and receive your business transactions. Besides having office furniture like table and chair, you will need office equipment such as printer, computer and internet and telephone or fax machine.
Go to the local government office and inquire on the requirements for setting up a home-based business in mobile pet grooming. Know the zoning licenses and business permits, and accomplish all legal requirements.
Since you will be handling mobile pet grooming, you will need some equipment. Aside from having a van, you will also need a grooming tub, a grooming table, a generator or outdoor cords to provide you access to an outside power supply. You will also need your grooming tools and gear.
Your van should bear the name and logo of your pet grooming business. This can maximize your marketing strategy, particularly when you include your contact details.
In choosing a name for your home-based business, it is best to have a friendly and catchy name. It should be something easy for your clients to remember.
According to business consultants, the mobile pet grooming business is expected to grow by 10% in the next five years, owing to increasing number of households that will prefer the convenient way of grooming their pets-the mobile approach.
Include in your business plan the cost for your business promotion and marketing strategies, which should be carefully selected and planned for optimum results.
The two most common approaches in promoting your home-based business are advertisement and print ads.
You can advertise your mobile pet grooming business on the pets/animals category on the classified section of the local newspaper and yellow pages. You can also search on the web for free online classified sites and post your business.
If you know someone who is a writer, you can request him to write a story about mobile pet grooming and introduce your business.
Using your computer and printer, print one copy-whether colored or black and white-of a flyer about your business and have it reproduced via photocopy or colored copy.
Know which households have pets from local animal associations or animal clinic and leave a copy of your flyer to their mailboxes.
You can also leave some at the animal clinics animal stores. If you have social media accounts, you can use such accounts as a platform to promote your home-based business.
You can post photos of your van and equipment as well as the animals which you can groom and have groomed.
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