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That glowing feeling - it shows.

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Author: Sharon Lambkin

I can see the glow from your face coming through the screen.

The glow is coming from the fact that you have just gotten your
web pages up and you are ready to set the world on fire with your
product. We've all been through that same glow.

It is a wonderful feeling and there would be no web pages put up
without that expectation. You've read all the right things to do
according to all the guru's on the net. You've listed and read and
listed again and again. You've covered the FFA (free for all) pages,
free classifieds, written for all the e-zines. Now all that is left
to do is sit back and wait.

The glow grows brighter - you just know you have hit the target of
every marketer on the web. You've covered all the bases. Now you
have slept on it - and you get up and can't wait to get to that
computer to see all the orders you know will be waiting for you.

You open up your e-mail and find you have 150 messages. Alright!!!
We're on the run now. Quickly you open up the e-mails - and one
after the other - the same story - all these people are trying to
sell you something also. They didn't even read your classifieds,
all they wanted was your e-mail address.

What a disappointment - the glow dims a little. This is the game
called Internet Marketing. Lesson number one learned. It's not that
easy.

Now I'm not saying it can't be done. Dig deeper is the answer. You
read every book you can find that tells you how to market on the
Internet. You read that the best thing to do to market your product
is develop an e-zine. You go crazy subscribing to all the e-zines and
your e-mail becomes more and more loaded down with offers.

You realize you need another e-mail account to handle all the offers
coming through now, but you are afraid to delete because there may
be buried treasure in 'them thar e-zines.' So you spend hours
reading and sure enough, you find some buried treasures. You now
have a new direction to move in.

Developing the e-zine is a lot of fun and you search and search for
information that will interest others. You spend days putting the
e-zine together and are very proud of yourself. The disappointments
of the first round you thought was a failure has now developed you
into a much stronger and more knowledgable marketer.

You now place a few paid ads and a few ad swaps and find that there
are really people out there reading your work and interested in your
product. Even though it has not happened overnight. It is a slow and
painstaking process.

You finally get an order and see that the system works. Now the glow
is back on your face and you go at it even harder. You have just
reached another level of marketing. Each level that you reach that
you feel is a failure will bring you into another level of knowledge
and a more experienced marketer.

I wish it would be as easy as telling you to just follow others
steps - but then you will miss out on the wonderful teaching of
life called 'experience.' Nothing can replace that.

Each failure brought to a glowing success will make you stronger
and more determined and soon you will become the guru that is
leading others. But the bottom line will always be

'NEVER GIVE UP.'

Happy Marketing!!


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Sharon Lambkin, creator of the Starter Kit Haven collection of
building blocks,manuals, guidelines to help the beginning marketer.
Creator of the Website of the Year Award http://diamondsfromheaven.com.
Publisher of the e4u Newsletter
http://starterkithaven.com

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